E-Commerce And Its Influence


E-commerce stands for electronic commerce and it mainly refers to all types of data exchange that is done over the internet. E-commerce includes things like transactions, banking, insurance, advertising and a lot more. What e-commerce does is that it eliminates the face to face interaction between the two parties and helps them communicate without looking at each other.

E-commerce has changed a lot of things for us, it has been a big influence on our life. E-commerce is one of the most widely used method among consumers and buyers. With the help of this service, buyers and customers can negotiate on any deal face to face without having to deal with the middle man, so E-commerce is better than Traditional Retail.

The Power Of E-Commerce

The power of e-commerce cannot be neglected as it has broken barriers and territories. Buying and selling things has never been so easy. Below you will find some of the greatest qualities of e-commerce.

1.     No Limitations

One of the greatest benefits of e-commerce is that it has ended the geographic limitations that were previously a problem. Once upon a time, if you owned a physical store then you could only sell your products to the people who live in that particular area. This is no longer a problem because with the help of e-commerce you do not need a physical store. You store exists online and any person who can access the internet has access to your store. Hence, you can sell your products almost anywhere in the world.

2.     Gain New Customers

When you are running a physical retail store then you rely heavily on marketing and branding in order to get new customers. Although these two things are equally important for an online store, you also have an extra tool. You can use the search engine to your benefit and attract internet traffic towards your website. This extra source of getting new customers can be the kind of thing that your business needs.

3.     Cost Effective

E-commerce is one of the most cost effective ways to do business. This is because you can save your money in many places like marketing. Advertising and marketing is very simple as you can use social media, pay-per-click and search engine optimization to your benefit. All of these methods are extremely cost effective and you can use that money on other places to grow your business.

An e-commerce merchant does not need a physical store or prominence, this means that he does not need to pay rent or buy a place for your store. Everything is done online and you do not need to spend a penny on space.

4.     Searching For A Product

From a customer’s point of view searching for items or products on an online store is both easy and time efficient, you can Search engine optimization (SEO) your online store by use SEO module to get high rank on Google search or show your products for everyone. Having all of the products in just one place is far more convenient, if you have to buy clothes and technology then all you need to do is click on the right link and you can easily buy whatever you want.

This is not that easy when you are shopping in a physical store. Most of the time if you need to buy multiple items then you will have to search different stores or aisles until you get to the right place. This method wastes a lot of time and that is why many people today like to buy things online.

5.     No Travel Time

When you are shopping in a traditional manner then you will probably have to start your car and drive to the nearest mall or shopping center. This will cost you time and money which are two of the most valuable assets in today’s world.

With online shopping you do not need to go anywhere, e-commerce has eliminated this barrier. When shopping online all you need is an electronic device and an internet connection. You can easily search for the items you need and have them delivered to your door step.

6.     Comparison

With e-commerce you can compare different products to get the best price possible. There are many sellers online and each one gives a different price for a product. When you are using e-commerce then you have the option to easily visit different websites to compare the prices of products.


E-commerce has changed a lot of things and it has made life a lot easier for us. Buying and selling things has never been so easy. So the next time you need to buy a new phone, just go online and order your favorite one.

What do Captains Speak about us?


Toyota used E-commerce to show their products. They catch the new trend in business online a timely. We can’t assert: E-Commerce And Its Influence is so gargantuan.1. MS Sreedhar

Managing Director, Royal Sundaram General Insurance Company

We are delighted to be associated with the Automotive Dealership Excellence Awards instituted by FADA along with its partners. FADA has been rendering exemplary service to the Automotive industry for more than five decades.

2. Jnaneswar Sen

Senior Vice President, Honda Cars India Limited

Let me first congratulate you for the Golden Jubilee of Federation of Automobile Dealers Association (FADA) and wish you a future of growth and prosperity. The past 50 years has seen the Indian automobile industry transform into one of the fastest growing in the world.

3. Sandeep Singh

Dy. Managing Director Marketing, Toyota Kirloskar Motor Pvt Ltd

Toyota used E-commerce to show their products. They catch the new trend in business online a timely. We can’t assert: E-Commerce And Its Influence is so gargantuan.

ADEA awards is one the valued awards for the automobile dealers in India. Dealer is a vital link in our relationship with our customers and such awards extends apt recognition for all their hard work and potential. I feel encouraged to appreciate the good work ADEA is doing.

4. Tapan Singhel

MD & CEO ,Bajaj Allianz General Insurance

We are very impressed with the range of excellence that ADEA covers with their awards. Also, proud to announce that Bajaj Allianz has partnered with ADEA for the `Green Initiative of the Year’ award.

5. Nikunj Sanghi

Managing Director ,J S Fourwheel Motors Pvt Ltd

“I am humbled by the recognition given to me as the best dealer in the 3 Wheelers category. It speaks volumes of the process adopted as I am a small player in this particular segment.”

AWARDS Automotive Dealership Excellence Awards – ADEA


Automotive Dealers are the ‘connect’ between OEs and consumers, they play a crucial role in vehicle buying-selling process. Since 2009, Automotive Dealership Excellence Awards (ADEA), an inception of FADA & OVERDRIVE, is the only platform that identifies these dealers on the basis of best practices and initiatives undertaken throughout the year. Today, ADEA is considered as one of the most prestigious honour in automotive retail.

Nowadays, you can join in ADEA online because E-commerce is better than Traditional Retail. You can save much time for shopping, learn or business when you use E-commerce.

Award Categories

Main Category awards:

  • Two Wheelers
  • Three Wheelers
  • Four Wheelers
  • Commercial Vehicle

In Two & Four wheelers awards category, two dealerships will be recognised for “Dealer of the year in Luxury Category & Deluxe category”; “Most aspiring dealer in Luxury Category & Deluxe category”. Under Three wheelers & Commercial vehicle category two awards will be given away.

Parameter Awards:

These are jury awards for outstanding performance in each of the following parameters:

  • Green Initiative
  • Innovative Awards
  • Marketing Initiative
  • Employment Engagement

Customers Choice Awards:

Each two & four wheeler user can nominate his/ her dealer for this category awards if they feel that the service provided/ offered by their dealer are worth recognising.


Date: 10-11-12-13 March 2011
Venue: Chennai Trade Centre,
Nandambakkam, Mount Poonamalli Road, Chennai 600089. Tamil Nadu. India

Over 210+ Exhibitors participated
The exhibition attracted over 11,979 business visitors
Business of over Rs 34 crore was generated
Over 5418 business leads generated
Machinery movement of over 87000 kg
The exhibition covered a total area of 4400 sq. meter
Visitor Statistics: Category


Date: 7-8-9-10 January 2011
Venue: Poddar Plaza,
Near Gandhi Hall, MG Road, New Siyaganj, Indore 452007. Madhya Pradesh. India.

Over 270+ Exhibitors participated
The exhibition attracted over 11,159 business visitors
Business of over Rs 42 crore was generated
Over 5288 business leads generated
Machinery movement of over 79000 kg
The exhibition covered a total area of 4800 sq. meter
Visitor Statistics: Category


Date: 19-20-21-22 November 2010
Venue: Auto Cluster Exhibition Centre,
Opp. Premier Ltd, Pimpri-Chinchwad, Pune 411019. Maharashtra. India.

Over 225+ Exhibitors participated
The exhibition attracted over 12,117 business visitors
Business of over Rs 47 crore was generated
Over 6038 business leads generated
Machinery movement of over 89000 kg
The exhibition covered a total area of 4000 sq. meter
Visitor Statistics: Category