Automotive Dealers are the ‘connect’ between OEs and consumers, they play a crucial role in vehicle buying-selling process. Since 2009, Automotive Dealership Excellence Awards (ADEA), an inception of FADA & OVERDRIVE, is the only platform that identifies these dealers on the basis of best practices and initiatives undertaken throughout the year. Today, ADEA is considered as one of the most prestigious honour in automotive retail.
Nowadays, you can join in ADEA online because E-commerce is better than Traditional Retail. You can save much time for shopping, learn or business when you use E-commerce.
Main Category awards:
- Two Wheelers
- Three Wheelers
- Four Wheelers
- Commercial Vehicle
In Two & Four wheelers awards category, two dealerships will be recognised for “Dealer of the year in Luxury Category & Deluxe category”; “Most aspiring dealer in Luxury Category & Deluxe category”. Under Three wheelers & Commercial vehicle category two awards will be given away.
These are jury awards for outstanding performance in each of the following parameters:
- Green Initiative
- Innovative Awards
- Marketing Initiative
- Employment Engagement
Customers Choice Awards:
Each two & four wheeler user can nominate his/ her dealer for this category awards if they feel that the service provided/ offered by their dealer are worth recognising.